Arctic Monkeys- i bet you look good on the dance floor.

 1) How did the Arctic Monkeys first achieve success and build up their fanbase?

The fans created a my space to promote them and the fans uploaded their mp3's and information about the band

2) Why was P2P file sharing and Myspace an unexpected aspect to Arctic Monkeys' early success?

They didn't set up the my space, their fans did it for them



3) How does the rise of Arctic Monkeys differ from how One Direction were formed and became famous?
One direction is under a record label controlled by the big three and were manufactured for money however Arctic Monkeys are more authentic and stick to there roots

4) Who is Arctic Monkeys record label and how many copies did they sell of their debut album? Why did they choose an independent record label?

The record label is domino records and they re an independent record label.


5) Looking at the wider music industry, has the internet been a positive or negative development for record companies and artists? Why?
it has been a positive impact for artist and record companies as it helps with promotion and word of mout.h


1) What is the main Arctic Monkeys audience - demographics and psycho-graphics?
Middle class, predominantly white ,15-40 ,reformers and mainstream

2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?
Nostalgia with the 80s aesthetic and strong personal relationship between fans and Arctic Monkeys as they were the ones who created the my space for them

3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments?
The part where he says 'don't believe the hype' which highlights their authenticity 

The part where it shows the bands name and title of the song to portray a 1980s feel of music television

The song itself illustrates a classic British night out which again reinforces their authenticity aspect 


4) How did fans take a leading role in making Arctic Monkeys famous back in 2005?They created the My space which drew a lot of attention towards them


5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video?

They are positioned to like their authenticity and realism .

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